Set blogging not as the primary or center of activities. Make it like the second layer.
That's how many projects can be the stars
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interesting idea... but it goes into my idea of removing HIVE as post rewards and adding something else, like L2 tokens
In my opinion, blogging and content creation in general is what makes hive stand out. Without that, I don't think that hive has much unique selling points that would allow it to compete with other chains. But I might be wrong :-)